THE NIN HOTLINE

Monday July 15, 2024

Nine Inch Nails Doc Martens, John Crawford AMA

Hypebeast is revealing details about the collaboration between Nine Inch Nails and Doc Martens, a release that celebrates 30 years of The Downward Spiral with four different styles of custom boots, embellished with details from the album artwork and with nods to the Self Destruct tour.

Last week on Reddit, John Crawford and the Doc Martens crew opened up an AMA - Ask Me Anything - where over 1700 respondents threw questions at the design team - five people were selected at random to win a pair of the fan-exclusive boots, and today he's gone back and answered a bunch of questions about the process of putting these together.

Detail of one of the Doc Martens x Nine Inch Nails boots